Happy Easter, Authors! It’s so exciting for a writer to finally finish a first book and put it out there for readership, rave reviews and purchase. I mean, I would love to see Unleash Your Pearls in the hands of women and men alike, getting all inspired and feeling the “ish” of just how deserving of God’s blessings they are. Wouldn’t that be something?! Well, rest easy for now, my lucky readers, we’re still at the publishers, but once we launch, you will get the memo:)
First time authors put in their dues, with the nail-biting that’s a nimble away from becoming a habit, the nighttime nightmares, sweating tears and negative fears, non-withstanding; it is the desire of first time authors to give readers the best extension of themselves through their art. Oftentimes, these authors find themselves in a quandary because at the end of the day, they know their validation and financial sustainability as authors come from their book sales.
Nowadays, more books are being published by first time authors than ever before and most authors realize that unless you are a celebrity or a bestselling Terry McMillan, the first months of your book being out there, more than likely will result in few sales. This can be a daunting experience. As writers we have to get pro-creative to cultivate a satisfying book profit outcome. I don’t know about other authors on the scene with their first books, but I’m looking to land the bestseller list for my pearl and so can you.
Here are five profit-making techniques for your first book~
- Book Blurb… If you know you have a great book to offer readers. You have to start grinding and get your book into the hands of the people. Use your blog to promote your book by offering brief excerpts from time to time. This technique is one used by many authors to bring awareness to their upcoming book launch. It stimulates the reader’s interest in your book, without making them feel pressured to buy and if your book just happens to be bestseller worthy, like my (Unleash your pearls), for example, then, all the better:)
- Offer a free copy of your book to another blogger in exchange for an honest review on Amazon.com or on their blog…I’ve done this for many bloggers turned authors. As an Amazon book reviewer, I know this works! Not only have authors benefited from my reviews, they have seen an increase in book readership, as a result. Of the many reviews I’ve done over the years, only one author asked that I change the ratings authors depend on 4 or5 star ratings for their books to make a profit and I do understand this, but, I am honest in my reviews and therefore, my review are not coerced. I do book review at my writer’s blog still, when time permits.
- Use your social media to announce your book’s launch, links of purchase and any other information complimentary to purchase, for example, where reader can pre-order a copy before it launches.
- Connect with colleagues on Linkedin… Of course, use all of your social media resources to talk about your book, but I love the connections I’ve made with like-minded professionals on Linkedin because I’ve gotten asked to participate in business ventures, joined esteemed group in my genres, appeared on blog-talk radio to promote my work and had work accepted that will bring awareness to my business brand from which my book is based. The stellar folks you meet on Linkedin can be your book’s game-changer! You can’t always receive and not be willing to give in return and that’s why I appreciate LinkedIn connections~ Good business practice.
- Finally, as a new author, you just have to make your name known, by any lawful means necessary. Get out there and tell people who you are and what your book can do for them before it launches. Be pro-creatively active, y’all and take your book to colleagues, connections, readers, reviewers and critics alike. Bring the food to the influence table! Get to know your local librarian or bookstore owner, talk about your book and set up a reading.Be that ‘expert’ panelist or guest blogger on popular brand websites or blog talk radio spots. Join a twitter chat or host a webinar.
Whether your brand teaches, entertains, motivates , inspires or encourages another to aspire to be the best person s/he can be, in order to make your book a success, you can do what needs to be done to get your book in the hands of readers. There are many creative avenues from which to sell your great book and introduce your expertise and brand to the world. Get on the good foot, new authors, time’s-a-wasting because people all over the world are waiting to read your awesome book!
Did you find this post helpful? Do you know of other savvy ways new authors can ensure their book sale? Please share in the comments. We’d appreciate your resourceful tips.
I want to give a special thanks to all of my new and seasoned followers for being a part of Clara54 Writers Blog. Y’all bring the Sunshine! I’m taking a brief spring break and will see all of you in a few weeks. In the meantime, keep on grinding and make those book sales, people. 🙂