Category Archives: Business

Release Of New Empowerment Book For Women And Job Opportunities!


Hello creatives! Happy Women’s History Month! I’m too happy to share that my book to empower the voice of women has launched!

Yes, Unleash Your Pearls Empowering Women’s Voices is an added bonus in the celebration of women history, because it champions the voice of the “underdog.” I hope you all purchase your copy now, because I’m in the midst of sending out signed copies for women and church groups, family and friends.

Email unleashyourpearls@yahoo.com or use the convenient contact info on the blog.  So far, the book is being well received and I’m forever grateful and humbled.

Intriguing Jobs:

I grew up on a farm, so I know a bit about watching things grow from a tiny seed planted in the earth to an edible fruit or vegetable. That’s why I found these job opportunities so intriguing. I suppose I could have been a Resident Gardner in another lifetime 🙂

If you like feeling the soil of Mother Earth running through your fingers, check out these intriguing job opportunities.  https://www.mainefarmlandtrust.org/job-opportunities/

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I’m Back At The Blog With Exciting Updates!


Happy Friday, writers and authors! I hope your summer is going well. I’m back from a brief rest period to reconnect with y’all and bring you up to date on what’s been happening in my writing world of late.

Authentic Woman, my business brand that champions women voices, celebrated its 8th year in the blogosphere last month!  I’m excited to report that my purpose mission to empower the authentic voice in women has become a recognizable, trusted and respected name in the world of self-development and women’s empowerment. At this posting, we have well over 2000 followers, and with your voices adding to the mix, it just keeps getting better.

I’ve been invited to join several prestigious groups consisting of consultants, mentors, coaches, lifestyle strategists, etc, to share experiences in the environment of our brand expertise in making a difference in the lives of others. I’m always happy and downright humbled and blessed to be in the inspiring and aspiring presence of like-minded folk. That’s just God, people!

At Authentic Woman on Monday, I shared the cover to Unleash Your Pearls~ Empowering Women’ s Voices, with my followers. Today, I’m revealing it to you. Yay! Trust and believe, the cover is awesome, but what you’re going to get when you open the book will be explosive (in a  good champion the woman voice way) Keep checking in for the book’s release.

WzW-Unlease Your Pearls CoverNow here are links to stuff I’ve accomplished with my writings while on break:

Short Story.
“We have received it, and it will be considered for our next issue.
Thank you”
The Six Hens submissions team
Article.
My Natural Hair Essay.
Recently sold a nonfiction piece to the “Lessons from Losers in Love” Anthology.

I think all of those online classes( free & fee based) are finally kicking in. I actually look forward to editing short stories and previously rejected submissions, which is a far cry from my earlier editing process (hated it!)  I feel like I’m Stella, the writer, getting her groove back. 🙂

Quote:

“Success comes when the work you do helps other people recognize who they are. It is when you see your work make a difference in another person, who in finding themselves, will sow seeds by using their gifts to help another.” 

Clara Freeman
 

 

Five Profit Making Techniques For Your First Book


thbookssHappy Easter, Authors!  It’s so exciting for a writer to finally finish a first book and put it out there for readership, rave reviews and purchase. I mean, I would love to see Unleash Your Pearls in the hands of women and men alike, getting all inspired and feeling the “ish” of just how deserving of God’s blessings they are.  Wouldn’t that be something?! Well, rest easy for now, my lucky readers, we’re still at the publishers, but  once we launch, you will get the memo:)

First time authors put in their dues, with the nail-biting that’s a nimble away from becoming a habit, the nighttime nightmares, sweating tears and negative fears, non-withstanding; it is the desire of first time authors to give readers the best extension of themselves through their art. Oftentimes, these authors find themselves in a quandary because at the end of the day, they know their validation and financial sustainability as authors come from their book sales.

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Nowadays, more books are being published by first time authors than ever before and most authors realize that unless you are a celebrity or a bestselling Terry McMillan, the first  months of your book being out there, more than likely will result in few sales. This can be a daunting experience. As writers we have to get pro-creative to cultivate a satisfying book profit outcome. I don’t know about other authors on the scene with their first books, but I’m looking to land the bestseller list for my pearl and so can you.

Here are five profit-making techniques for your first book~

  1. Book Blurb… If you know you have a great book to offer readers. You have to start grinding and get your book into the hands of the people. Use your blog to promote your book by offering brief excerpts from time to time. This technique is one used by many authors to bring awareness to their upcoming book launch. It stimulates the reader’s interest in your book, without making them feel pressured to buy and if your book just happens to be bestseller worthy, like my (Unleash your pearls), for example, then, all the better:)
  2. Offer a free copy of your book to another blogger in exchange for an honest review on Amazon.com or on their blog…I’ve done this for many  bloggers turned authors. As an Amazon book reviewer, I know this works! Not only have authors benefited from my reviews, they have seen an increase in book readership, as a result.  Of the many reviews I’ve done over the years, only one author asked that I change the ratings authors depend on  4 or5 star ratings for their books to make a profit and I do understand this, but, I am honest in my reviews and therefore, my review are not coerced. I do book review at my writer’s blog still, when time permits.
  3.  Use your social media to announce your book’s launch, links of purchase and any other information complimentary to purchase, for example, where reader can pre-order a copy before it launches.
  4. Connect with colleagues on Linkedin… Of course, use all of your social media resources to talk about your book, but I love the connections I’ve made with like-minded professionals on Linkedin because I’ve gotten asked to participate in business ventures, joined esteemed group in my genres, appeared on blog-talk radio to promote my work and had work accepted that will bring awareness to my business brand from which my book is based. The stellar folks you meet on Linkedin can be your book’s game-changer!  You can’t always receive and not be willing to give in return and that’s why I  appreciate LinkedIn connections~ Good business practice.
  5. Finally, as a new author, you just have to make your name known, by any lawful means necessary. Get out there and tell people who you are and what your book can do for them before it launches. Be pro-creatively active, y’all and take your book to colleagues, connections, readers, reviewers and critics alike. Bring the food to the influence table! Get to know your local librarian or bookstore owner, talk about your book and set up a reading.Be that ‘expert’ panelist or guest blogger on popular brand websites or blog talk radio spots. Join a twitter chat or host a webinar.

Whether your brand teaches, entertains, motivates , inspires or encourages another to aspire to be the best person s/he can be, in order to make your book a success, you can do what needs to be done to get your book in the hands of readers. There are many creative avenues from which to sell your great book and introduce your expertise and brand to the world. Get on the good foot, new authors, time’s-a-wasting because people all over the world are waiting to read your awesome book!

Did you find this post helpful?  Do you know of other savvy ways new authors can ensure their book sale? Please share in the comments. We’d appreciate your resourceful tips.

I want to give a special thanks to all of my new and seasoned followers for being a part of Clara54 Writers Blog. Y’all bring the Sunshine! I’m taking a brief spring break and will see all of you in a few weeks. In the meantime, keep on grinding and make those book sales, people. 🙂

Introducing Chicago Author and Journalist, Karen Ford


Clara,

“Thank you for your assistance in helping writers reach an audience and for your willingness to introduce me to your audience. ”  k

Happy Mother’s Day come Sunday to all moms of the world! In response to sentiments from my guest author today, I found the greatest authentic quote on my LinkedIn page:

“You don’t need a reason to help people.”  Zora Neale Hurston.  Come get acquainted with Chicago author and journalist, Karen Ford as she provides insights from her  book, Thoughts of a Fried Chicken Watermelon Woman. Make sure to pick up a copy in support.

Karen Ford

Women of an indiscriminate age are seen as faceless, sexless shapes with almost no value save being wives, mothers, caregivers or comic punch lines. But it’s even worse for Black women. There is no place for us in film or television. (It’s ironic that the only middle-aged Black woman prevalent in film today is actually portrayed by a man.) With the exception of traditional gospel music, we’re not part of the music industry. We’re not broadcast or print reporters or columnists. Other than Maya Angelou, Terry McMillan and Toni Morrison, we’re not widely read. So we remain voiceless.

The other side is that the average Black person in America is voiceless as well. When a subject pertaining to Black people comes up, media people reach out to Dr. Cornell West or Rev. Jesse Jackson or Rev. Al Sharpton. Not to denigrate these gentlemen but they do not speak for me or the millions of Americans like me. We are not a monolithic people and I, for one, take great offense at being treated as such.

When a tornado strikes a small town or when someone shoots up a school, reporters talk to the victims. They speak with the people involved. They don’t call their stock individuals who speak for the White folks involved. Why should it be any different for Black people?

Bio:

Karen Ford is the author of Thoughts of a Fried Chicken Watermelon Woman (Total Recall Press 2014) and the blog, Caviar & Grits (www.caviar&grits.com). Ford serves 3rd Vice President of the National Writers Union, UAW 1981, the only trade union for freelance writers. The union is comprised of over 1400 writers in every genre.As a freelance journalist for over 20 years, Ford has written for a number of local, national and international publications including the Chicago Tribune, Chicago Parent magazine, the Citizen Newspapers, Screen Magazine and Lutheran Woman Today. Her corporate clients have included the University of Illinois, the Chicago Labor Education Project, the Illinois Business Development Authority and the Women in Business Yellow Pages. She has written political ad copy for several local and county candidates and co-authored the book Get That Cutie in Commercials.Karen Ford received her BA with a focus in political science and her MS in public service management from DePaul University. She has a certificate in union organizing from the AFL-CIO Organizing Institute and a certificate in teaching community college from the Encore Organization of Harold Washington College. Ford is married with four children and loves to read, dance, cook and travel in her spare time. She lives with her husband in Chicago.

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Thoughts of A Fried Chicken Watermelon Woman  is Available on Alibris.com, Amazon.com, BarnesandNoble.com and BooksAMillion.com.

Author Contact info:
Karen Ford
773-509-5058